ALTURA CREDIT UNION
Creative Campaign Development, Production Management
Under the brand positioning of “Rewarding Relationships,” Altura’s campaigns were designed to add new members and leverage relationships with existing members through lending, core deposits and investment promotions as well as brand messaging through direct mail, radio, billboards, community events and brochures. Campaigns were designed to reflect Altura’s brand personality through bright colors, fun images and friendly photographs depicting Altura’s membership base.
:30 TV Spots
:60 Radio Spots
Print Ad Campaign